Muscat, Oman, January 2008
Oman Oil Marketing Company (omanoil), one of the leading Omani fuel and lubricants marketing companies, has embarked on a strategic international expansion strategy with the launch of its own range of premier diesel and petrol engine oils in Yemen in its first international venture.
A first-of-its kind partnership with Yemen’s integral player in the automobile industry, Nasser General Trading, omanoil aims to offer consumers the very best in lubricant technology. Manufactured with the highest international quality standards, omanoil’s lubricants which comprise of diesel engine oil ‘Maximo Super’ and petrol engine oils ‘Optimo Gold’ and ‘Optimo Diamond’, will be of immense added value to the Yemen market place.
On the occasion, Eng. Omar Ahmed Qatan, CEO of Oman Oil Marketing Company, expressed, “This new partnership with Nasser General Trading will ensure omanoil’s dominant presence in the Yemen market as well as strengthen the economic cooperation between the two neighboring countries. As the flagship of the nation and part of our diversification strategy, the Sultanate will play an active role in providing high quality lubricants both locally and internationally.”
Aidrous A. Bazara, Managing Director of Nasser General Trading, said, “Nasser General Trading has a commitment to excellence and providing the very best support services to Yemen’s thriving automotive industry. “We are very proud to be representing omanoil’s high performance range of lubricants which are a perfect addition to the current range of products and services available in the country and I am confident that they will be a success in Yemen.”
Established in 1999, Nasser General Trading is part of the Bazara Group of Companies and is also part of the Automotive & Machinery Trading Center (AMTC) in Yemen, which is an organization that offers the best international practice in sales, spares and services to the Yemen automotive industry.