BP celebrates its 100 years anniversary

30 trade partners receive the Visco Academy Awards

Muscat, 21st November 2009

BP Lubricants Division celebrated BP’s 100 centenary with its esteemed Omani retail customers and Oman Oil Marketing Company (omanoil), BP’s sole distributor for BP lubricants in Oman, at the Grand Hyatt, Muscat, where over 400 invitees attended the event.

On this occasion, BP launched the Visco Academy Awards, a new initiative designed to recognize the outstanding performance of its customers. BP’s long motoring heritage and reputation makes Visco a trusted brand; the range of Visco engine oils is patented CleanGuard™ technology that keeps the car engine cleaner for longer. It brings to the region an automotive engine oil developed by market leader BP in its pursuit of motoring excellence, created to get the highest performance from your car.

“We are very proud of our heritage and history in the Middle East. BP’s success in Oman is a combination of experienced people, our trusted distributor omanoil and loyal customers”, said Rick Capoccia, Sales and Business Development Manager, BP MENA Lubricants.

Commenting on this celebration, Mohammed Samir, Regional Marketing Controller, BP Middle East Lubricants said; “The Middle East region is a key market for BP and the Visco Academy Awards is yet another way to demonstrate our commitment to our discerning trade partner”.

“We aspire to make the Visco Academy Awards a yearly event; I am happy to congratulate 30 winners, and thank them for their dedication and eagerness to continuously achieve outstanding performance to attain successful results”, added Samir.

Shaukath Assadi, General Manager of omanoil said, “Counterfeiting is becoming an issue with high impact on the motoring business. At omanoil, and as a BP partner, we insist on the original and persist advising our customer to be smart while choosing their engine oil”.